Two automotive technology companies are deepening their integration with NVIDIA’s AI platform, each staking out a distinct position in the emerging smart-vehicle ecosystem. Coplus is repositioning itself from a lighting hardware manufacturer into an AIoT mobility firm through the NVIDIA Developer Program, while Pateo is accelerating on-vehicle AI deployment via the NVIDIA DRIVE AGX Thor platform in partnership with a leading NEV OEM. Together, the moves reflect a broader industry shift toward AI-native vehicle infrastructure — one driven by optics and edge intelligence, the other by large language models and in-cabin computing.
Coplus (2254.TW) has finalized its integration into the NVIDIA Developer Program, signaling a transition from a hardware-centric performance lighting manufacturer to an AIoT mobility technology firm. By leveraging NVIDIA DRIVE and Omniverse, the company is positioning its proprietary Micro Lens Array optical technology within an open-innovation R&D framework. This strategic alignment contrasts with the closed-loop proprietary models of traditional EV pioneers, focusing instead on cross-platform versatility and the integration of high-end lighting with global autonomous stacks.
The company’s Manlux concept vehicle serves as the primary demonstration platform for this AI-native transition, utilizing NVIDIA Edge AI to facilitate V2X communication and digital twin frameworks. This hardware-with-an-AI-soul approach transforms traditional lighting components into intelligent endpoints capable of dynamic ground projection, precision anti-glare protection through Adaptive Driving Beam systems, and high-resolution navigation guidance. These advancements target the human-machine interface and automotive safety markets, which are projected to see significant valuation increases as autonomous sensor and intelligent lighting sectors expand toward a combined 2030 market potential exceeding 26 billion USD.
From a structural perspective, Coplus is utilizing the NVIDIA ecosystem to develop Li-Fi optical communication (V2I) as a redundancy layer for autonomous safety. This move aims to secure a position as a critical infrastructure partner for smart city initiatives rather than acting as a conventional Tier-1 supplier. By adopting an open-source collaboration model, Coplus intends to share developer resources across the auto parts supply chain, aiming to accelerate AIoT integration and improve margin profiles through software-defined functionality in the high-growth smart-vehicle infrastructure segment.
Pateo NVIDIA DRIVE AGX Thor Integration And AI Box Deployment
Pateo has secured deep collaboration agreements with NVIDIA and a leading NEV OEM to accelerate the mass production of on-vehicle large models. The partnership leverages the NVIDIA DRIVE AGX Thor platform to support the deployment of next-generation AI models on the vehicle side. This initiative addresses the increasing demand for L3 and L4 autonomous driving computing power while overcoming constraints previously associated with native edge AI performance.
The collaboration introduces a software and hardware integrated AI Box solution that couples ByteDance general large models with Pateo edge models. This integration enables advanced vehicle-side applications including physical AI, AI agents, and emotional intelligence agents. Furthermore, Pateo is pioneering a vehicle-side token economy, exploring innovative business models such as computing power charging and token-based billing for automotive-grade AI services.