Google for Porsche
Porsche will offer Google services for navigation, speech, and app ecosystem in future vehicle generations, and plans to start production in the middle of the decade. This integration of the Google ecosystem will include Google Maps, Google Assistant, and a wide variety of apps available through the Google Play Store. Porsche customers will continue to find the familiar user interface of the Porsche Communication Management (PCM) system, including regular online updates keeping the PCM system up-to-date.
“Our customers fulfil a dream with our vehicles. In addition to timeless design and exceptional performance, they also want a seamless digital experience. This blended ecosystem results from the integration of platforms and apps that customers know from their end devices,” says Oliver Blume, Chairman of the Executive Board of Porsche AG. “We have an open approach and are developing innovations with leading technology partners.”
In the future, ecosystems from different providers that are relevant for customers will be integrated directly into the vehicle via standardized interfaces and platforms. The PCM will thus become an integral part of the digital ecosystem of Porsche customers worldwide, making offering Google built-in a next step for Porsche on this path. The partnership between Porsche and Google is a long-term venture.
“We’re excited to partner with Porsche on their goal to bring innovative and helpful in- vehicle experiences to their customers,“ says Hiroshi Lockheimer, SVP of Platforms and Ecosystems at Google. “With an infotainment experience built on Android, drivers will be able to access the latest Google technologies and services in tandem with the best of Porsche design and branding.”
Yahoo Content for Xperi
Yahoo announced a partnership with Xperi Inc. (NYSE: XPER), to bring Yahoo video content from Yahoo Finance, Yahoo Sports, and In the Know to Xperi’s DTS AutoStage Video Service, Powered by TiVo. Xperi’s entertainment platform will first be deployed in the all-new BMW 5 series and future BMW models, bringing Yahoo content to the in-car entertainment experience for the very first time.
“From taking a break between errands to sitting in line at school pick-up, drivers spend a significant amount of time idle in their vehicles,” said Lara Davis, Chief Strategy Officer of Yahoo. “Through this partnership with leading automotive entertainment platform Xperi, we are now able to offer snackable content in a way that fits seamlessly into people’s daily routines, where they already spend time.”
BMW drivers in the United States, United Kingdom, Korea, Italy, France, Spain, and Germany will have access to Yahoo Finance Video-On-Demand, Yahoo Sports video podcasts, and In The Know video stream content at the touch of a button.
“Xperi provides a best-in-class in-car connected entertainment experience for BMW drivers,” said Jeff Jury, senior vice president and general manager of connected car, Xperi. “Through partnerships with content providers like Yahoo, we can deliver free premium content across news, sports, and entertainment and offer consumers a personalized viewing experience tailored to their interests.”
With growing consumer demand for premium content on the go, Yahoo aims to reach its audiences no matter the time or place. From game updates on Yahoo Sports to the latest market news on Yahoo Finance, Yahoo keeps customers up to speed with the information that’s most important to them.
TISAX for Telechips
Telechips (KOSDAQ:054450), a comprehensive automotive semiconductor solutions company, has been awarded the Trusted Information Security Assessment eXchange (TISAX®) certification, a standard of the automotive industry relating to information security from the German Association of the Automotive Industry (VDA).
In the evolving automotive industry, security is increasingly important due to advances in autonomous driving and connectivity. As vehicles become more interconnected, the risk of security breaches grows. European automakers are demanding stricter security standards from their suppliers.
TISAX® (Trusted Information Security Assessment Exchange), a global security certification, was created by the German Association of the Automotive Industry to standardize security assessments based on ISO/IEC 27001 standards. It covers information security, partner security, data protection, and prototype protection.
TISAX® certification is a rigorous process that requires a comprehensive review of a company’s internal security management system over an extended period. It involves on-site inspections and visual confirmations at every stage, ensuring that there are no non-compliant elements. This makes the acquisition process quite challenging.
An Official from Telechips, stated, “We are committed to establishing a development process that prioritizes functionality, safety, and security in future mobility technology. Our goal is to create the highest level of automotive semiconductor products that global partners and customers can trust. We will continue to expand our presence in global markets, including Europe, based on a robust security system.”
In recent times, Telechips has obtained various international standard certifications, including ASPICE (Automotive SPICE), ISO 27001, and TISAX. They are currently in the process of acquiring certification for Automotive Cybersecurity (ISO/SAE 21434). The ASPICE certification, obtained in April, is an industry-standard in the European automotive sector for evaluating the reliability and capability of software development processes for automotive parts manufacturing companies.