New Fords made from tomato ketchup for greener future

ford-heinz-sustainabilityResearchers at Ford and Heinz are researching the use of tomato fibers to make sustainable, composite materials for use in carmaking.

Ford researchers are testing the composite for use in wiring brackets, upholstery, and storage bins such as the kind a customer uses to hold coins and other small objects.

Ford Auto Connected Cars to Bloggers at MWC

fordecosportliveFord will socialize its marketing with the connected EcoSport cars in a six month blog and social media campaign. Ford of Europe will show a new automated research car with automated driving and other advanced technology after 2025.

The event will start at Mobile World Congress called EcoSport Live.  Cars will be loaned to one hundred of the hippest bloggers to write about the EcoSports connectivity via social media.