Best of IAA Frankfort Motor Show News @iaamesse A-Z

In, Frankfurt From September 12 to 22 the IAA aka the Frankfort Motor Show will offer many experiences for attendees an major automaker announcements. Here is a full list of the best experiences. They are listed in alphabetical order from Audi, BMW, Bosch, BorgWarner, Byton, Continental, Denso, Hella, Hyundai, Magna, Mercedes-Benz, MINI, Porsche, Schaeffler, Smart, TomTom, Vauxhall, Volkswagen and ZF.

Bernhard Mattes, President of the German Association of the Automotive Industry (VDA), at the VDA’s initial IAA press conference said “At international level, the IAA is the most important event for the mobility of the future.”

He noted latest research. In 2019 the total global passenger car market will finish on 81 million units – below last year’s level (-4 percent) – but that will still be about 50 percent more than in 2009 (55.3 million passenger cars).

  • In 2019 Europe will record 15.5 million new cars, slightly down on the very high sales figures from 2018 (-1 percent).
  • The US market (light vehicles) that was also very strong in 2018, with sales of 17.2 million vehicles, will be 2 percent down in 2019 (16.9 million light vehicles).
  • In China we expect a fall of 7 percent in 2019 to 21.6 million passenger cars – triggered principally by trade disputes with the US. We are pleased to see that sales of German group brands in China are doing better than the market as a whole – in the first seven months our market share rose by 2 percentage points to reach 24.0 percent.

Audi Debuts

Audi will debut two new vehicles and showcase new products, both in the e-mobility area and from its range of conventionally powered models. The Press Conference on September 10 will feature the unveiling of the Audi AI:TRAIL concept car, the vision of a future electrically powered off-roader. Another model making its first appearance will be the new Audi RS 7 Sportback, with which Audi Sport GmbH is expanding its portfolio of high-performance automobiles. In the shape of the e-tron FE06, Audi’s Formula E racing car can be admired for the first time in its new technical configuration and with its new design.

Also on display will be the Audi A4 and Audi Q7 in the now-comprehensively upgraded version, A1 citycarver*, Q3 Sportback* and also the Audi RS 6 Avant.


BMW will premiere of the third-generation BMW X6 the car that established the Sports Activity Coupé segment a good ten years ago. At the event, BMW will also present a spectacular one-off vehicle with a Vantablack VBx2 nanostructure paint finish that highlights the expressive design language and confident, dominant and muscular appearance of the new BMW X6 to perfection. This exclusive show car is the result of a collaboration between BMW and Surrey NanoSystems, the inventors of the Vantablack technology.

The BMW X6 is the first and only vehicle in the world to feature a Vantablack VBx2 paint finish.


BOSCH is highlighting “Rethinking mobility and making it as accident-free, emissions-free, and fascinating as possible .” Bosch will be presenting its latest solutions for making driving safer and more efficient, for making mobility available on demand, and for turning cars into personal assistants.


BorgWarner solutions says it will make the switch to a clean, energy-efficient world easier than ever. Focusing on its latest portfolio of technologies for electrification, the company’s display – located in Hall 9.0, Booth B08 – will amplify this year’s IAA motto, “Driving Tomorrow.” BorgWarner will demonstrate its components and systems competence for hybrid and electric vehicles, showcasing its complete portfolio of products for electrified mobility: electric motors, battery and transmission technology, power electronics and thermal management systems. Among the IAA exhibits will be the company’s latest battery packs, P2 hybrid modules and the eAxle iDM alongside the innovative eTurbo technology.


Byton will revel the M-Byte new living space.


Continental will be showcasing technologies for the safe, clean and connected mobility of the future. “Mobility is the Heartbeat of Life” is the technology company’s slogan for this year’s trade fair. For example, Continental will be presenting its fully integrated axle drive for electric cars – a global innovation that the company will supply to customers in China and Europe and for which production is scheduled to start this year. Another production-ready highlight is the new short-range radar, which assists car drivers when turning and protects cyclists and pedestrians. The company’s press conference with Chairman of the Executive Board Dr. Elmar Degenhart will be held there at 10:55 a.m. on September 10, 2019.

  • The compact axle drive weighs less than 80 kilograms and consists of an electric motor, transmission and inverter. As a package, the three elements make the electric vehicle around 20 kilograms lighter – not least because numerous cable connections and plugs are dispensed with.
  • Continental will showcase its new short-range radar.
  • In collaboration with EasyMile, a manufacturer of driverless vehicles, Continental will be offering IAA visitors the chance to take a test drive in a robo-taxi. Equipped with Continental technology, the vehicle will be driving autonomously around the exhibition grounds during the IAA. Visitors can hop in anytime for a drive around Hall 10.
  • Vistors can board a fully connected driving demonstrator and experience first-hand the world of intelligent mobility.
  • Continental will demonstrate at the IAA how automotive electronics will in the future enable vehicles to continuously learn new functions.


DENSO Corporation, the world’s second largest mobility supplier, will be showcasing new mobility solutions at the Frankfurt Motor Show (IAA) in Germany, Frankfurt Messe, Hall 9.

At the show DENSO will feature some of its latest developments in automotive technology as part of its long-term commitment to accelerate future mobility and to maximize its contribution to the Sustainable Development Goals (SDGs). The technologies on display further support the company’s recent expansion into software-based solutions to complement its hardware expertise.

Joining DENSO at the exhibition booth are 5 technology companies currently backed by DENSO, or with which it has joint ventures, as part of a long-term vision to accelerate innovation in connected, automated, shared and electrified mobility. DENSO has invested nearly $100 million in startups around the world, strengthening partnerships within and outside of the automotive domain.

Partners featured at the DENSO booth include technology companies MaaS Global, Ridecell, Bond Mobility, Canatu and JOLED.

Visitors can also expect to see on display the Delft Driverless Car, a fully autonomous electric race car developed by TU Delft students in collaboration with MIT.


The lighting and electronics expert HELLA . Under the motto “Exceed possibilities,” the main focus will be on lighting and electronic solutions with a view to the megatrends of electromobility and automated driving. The company will demonstrate its software and hardware expertise in the lighting sector, as well as its position as a leading supplier of high-performance key components and a strong subsystem supplier in the electronics sector.

HELLA is taking visitors on a virtual journey to experience future functions and the interplay of lighting and electronics. IHELLA is also focusing on its competence as an electronics subsystem supplier, presenting the new battery solutions for mild hybrids – the Dual Voltage Battery Management System and the PowerPack48V.

In order to make autonomous driving more tangible, trade fair visitors will experience a completely redesigned interior in a vehicle. Furthermore, HELLA is bundling its sensor and data processing solutions in a targeted manner in order to map even complex subfunctions of autonomous driving, such as automated parking (valet parking).

Hyundai Styling Style Set Free

Hyundai Motor will display the company’s focus toward the future direction of car design at the forthcoming IAA Frankfurt Motor Show .

Inspired by looking back at the brand’s first model in the 1970s, the 『45』 fully-electric concept car will act as a symbolic milestone for Hyundai’s future EV design.

The new concept accentuates the forward-driven design direction while exploring the evolution of Hyundai’s ‘Sensuous Sportiness’ design language. ‘Sensuous’ stands for enhanced emotional values that customers can experience through design, and ‘Sportiness’ is determined to implement those values through innovative mobility solutions.

The Hyundai 『45』 concept car will be unveiled to the world on Sept. 10 at the Frankfurt Motor Show (09:25 CET, Hall 11). Hyundai will showcase various future innovations in vehicle technology and integration of lifestyle applications to illustrate STYLE SET FREE.

Hyundai will showcase its full electric design concept which visualizes its future EV design direction. Meanwhile, the brand will also give a public world premiere to the All-New i10 and Hyundai Motorsport will unveil its first ever electric racing car.

The cars of tomorrow will become individualized living spaces. At this year’s IAA, Hyundai Motor will illustrate its personalized in-car customer experience strategy for future electric vehicles under the banner STYLE SET FREE. Hyundai foresees that future vehicles will offer customers more freedom to design their cars in a way similar to how people design their homes to better reflect their lifestyles. It also envisions that cars’ interiors will be more customization during their lifecycle.

Hyundai presented the first steps of STYLE SET FREE earlier this year at CES in Las Vegas and at Milan Design Week. At the 2019 IAA, the brand will reveal the next stage of its future mobility vision by revealing its full electric concept car, which will demonstrate how Hyundai is rethinking mobility.

In addition to the concept car, Hyundai will also be hosting a series of interactive displays to illustrate STYLE SET FREE. These include My Space, which allows visitors to interact with various materials to create a kaleidoscope effect, as well as H-Space, which offers a personalized in-car customer experience.

IAA Experiences

The re will be the E-Move track for e-bikes and e-scooters, a self-driving shuttle bus, an outdoor circuit and the Kids World.The test drives on the west open-air site (F10) will give visitors a first-hand experience of the latest mobility trends. Established brands such as Ford, Honda, Hyundai, Jaguar, KIA, Renault/Dacia, Volkswagen and Ionity are inviting visitors to take test drives and try out the latest developments for themselves. A self-driving shuttle bus from Continental will carry visitors across the IAA grounds.

On-board cameras will transmit these personal experiences – on the outdoor site or in the city – for spectators to see on the IAA stage.

Brands such as Audi, Ford, Hyundai, Mercedes-Benz, Seat, Skoda and Volkswagen complete the program by presenting off-road vehicles and SUVs of various sizes – including vehicles with electric drive.


Magna is a technology company helping to define and create the future of mobility. As the company delivers innovative products and systems for today it is also developing advanced technologies for the future.

Magna focuses on four key areas of mobility:

Autonomy – autonomous technology is shifting how we move, work and even play. See how Magna’s ADAS technologies are shaping an autonomous future and improving lives.

Electrification – electrification won’t happen overnight – and getting there requires more than a single solution. Automakers require modular and scalable electrified powertrain systems to reduce complexity and to power a range of vehicles.

Smart Mobility – as cities and roads change, how we use cars will change too. Magna’s smart mobility seating concept is just one example that shows how vehicles can be used and shared differently by making them more adaptable to varying needs – from ride-sharing and family travel to cargo delivery.

Lightweighting – Magna is leveraging new materials and our body and structures expertise to help make vehicles lighter, which contributes to a future mobility world that is autonomous, electric and smart.

Mercedes-Benz EQ and Mercedes me

Mercedes-Benz Cars  will showcase sustainable solutions for the future of mobility. Online as a livestream via the Mercedes me media communication platform,

Mercedes will premiere of the new showcar which embodies the flexible, customer-oriented and sustainable vision of the product and technology brand Mercedes-Benz EQ. On 10 September from 9.20 a.m. (CET), Ola Källenius, Chairman of Daimler AG and CEO of Mercedes-Benz Cars, at the press conference.

Exactly two years after the online platform went live for the 2017 IAA show, Mercedes me media will also add a media dimension to this year’s International Motor Show in Frankfurt.


MIN will focus on electric mobility. The show premiere of the British premium brand’s new MINI Cooper SE  heralds the beginning of a new era in purely electric mobility, in which drivers will be able to enjoy virtually silent urban motoring with zero local emissions in signature MINI style. The MINI Cooper S E Countryman ALL4 (fuel consumption combined: 2.1 – 1.9 l/100 km; electric power consumption combined: 13.9 – 13.5 kWh/100 km; CO2 emissions combined: 47 – 43 g/km) now also delivers a significantly more potent hit of electric driving fun. The latest version of the plug-in hybrid model, making its debut appearance in Frankfurt, employs the very latest battery cell technology, enabling it to achieve an electric range of up to 57 kilometres (35 miles).

In addition to the premiere of the new MINI Cooper SE, the British carmaker is also celebrating its 60th anniversary at the IAA Cars 2019. Frankfurt will also host the special anniversary model from MINI Plant Oxford – a MINI 3‑door Hatch of the 60 Years Edition,

The new MINI Cooper SE is the first premium compact car with a purely electric drive system. The new MINI Cooper SE races from 0 to 60 km/h (37 mph) in just 3.9 seconds and takes a mere 7.3 seconds for the sprint to 100 km/h (62 mph) from rest.

The energy required to propel the car with such vivacity is sourced from a latest-generation lithium-ion battery enabling a range of 235 to 270 kilometres (146 – 168 miles).The brand’s first ever all-electric model will be built in the UK at MINI Plant Oxford, with production due to start in November 2019. Its drive technology has been engineered at the BMW Group’s centres of excellence for electric mobility in Dingolfing and Landshut.


Porsche will use three drive technologies in the future: highly emotive petrol engines, powerful plug-in hybrids and – from now on – also all-electric drives. This product strategy is reflected in the eight new models that the sports car manufacturer will be presenting at the 68th International Motor Show (IAA).

The focus at the IAA will be on the brand’s first all-electric sports car: the Taycan as a Turbo and Turbo S. Further highlights at the motor show include three new hybrid models in the Cayenne series, the new Macan Turbo and the 911 Carrera as a Coupé and Cabriolet. In addition, Porsche will also present the vehicle with which the company will enter the ABB FIA Formula E Championship in November: the Porsche 99X Electric.


Schaeffler is entering the electric motor manufacturing sector with a modular, highly integrated technology platform. This family of electric motors is designed for efficiency and a good price/performance ratio, and potential applications range from hybrid modules and dedicated hybrid transmissions (DHTs) through to electric motors for electric axle drives. Voltage ranges from 48 to 800 V and performance classes from 15 to over 300 kW are possible. Volume production for a range of customer projects worldwide is set to begin in 2021. Schaeffler’s worldwide network of manufacturing plants and special machinery and tool manufacturing facilities will be used to set up and operate the production lines. Schaeffler will be publicly presenting the electric motors – which were developed in-house and are ready for volume production – as complete systems for the first time at the IAA.


The new generation: Ground-breaking. Digital. Urban. smart is presenting its completely visually and digitally revised fortwo and forfour models at the 2019 International Motor Show in Frankfurt. Progressive design meets intelligent connectivity and solely battery-electric powertrains. The new smart fortwo coupé, cabrio and forfour models thereby offer a sustainable and comprehensive mobility concept.


TomTom will be showing it’s new autonomous test vehicle to highlight its 3D mapping.


Vauxhall will debut three new models at the 2019 IAA Frankfurt International Motor Show (press days: 10th and 11th September; public days: 12th to 22nd September) including Corsa, Grandland X Hybrid4 and Astra. The Luton-built Vivaro Life will also feature on stand D31 in Hall 11.0.


The Vauxhall Corsa, one of Britain’s best known and most popular cars, is going electric, and is making its first public appearance at the IAA.Known as the Corsa-e, the fully-electric car is the flag-bearer for a completely new Corsa range, based on Vauxhall’s advanced, CMP Multi-Energy Platform. With 136PS from its 50kWh battery and acceleration from 0-62mph in just 8.1 seconds, the Corsa-e’s punchy performance will appeal to a broad range of drivers who may not have previously considered an electric car.

Vauxhall’s all-new fifth generation Corsa is also available with a range of high efficiency petrol and diesel powertrains.


At this year’s IAA International Motor Show in Frankfurt, the Volkswagen brand is celebrating two world premieres. In addition to the full-electric ID.3, the brand is presenting its new logo and its new brand design to the public under the motto of “New Volkswagen”. After the Beetle and the Golf, the ID.3 will usher in a new era for Volkswagen – electric, fully connected and balance sheet carbon-neutral. The strategic transformation with a reorientation of content and sustainable products, initiated almost 4 years ago, is now to become visible with the new brand design.

The new presentation will not only be bolder and more colorful but will also be digitally oriented from the brand logo through to the world of images. In future, the focus will no longer be so much on the car as on people’s lives and mobility experiences.

The symbol and trademark will be the new logo. The starting signal will be given by the unveiling of the new logo on the high-rise building at company headquarters in Wolfsburg.

The new brand design is the result of the Transform 2025+ strategy adopted by Volkswagen in the fall of 2015. The brand is now preparing for phase 2 of Transform 2025+, the roll-out of its e-mobility and digitalization strategy.

Volkswagen Group Components presents a holistic concept with its partner eClassics for the subsequent electrification of the historic Volkswagen Beetle. The conversion exclusively uses new parts they have mutually agreed on from the series production of Volkswagen Group Components. The electric drive, the 1-speed gearbox and the battery system are based on the new VW e-up!1. The conversion of the historic Beetle is being carried out by the specialist company eClassics. Its premiere is being celebrated with a near-production version of the e-Beetle at the International Motor Show (IAA) in Frankfurt, Germany.


ZF will launch its product offensive for hybrid and electric drive systems for cars, system solutions for automated driving, integrated safety, and innovative chassis technology.

The #MobilityLifeBalance theme campaign shows how ZF technology enables private and public mobility for everyone.

Nomination as primary supplier of automatic transmissions for FCA confirms strategy of technology openness

ZF is pursuing two directions in electromobility. It is laying the foundation for a new breed of battery-electric vehicles with its new 8-speed automatic gearbox for plug-in hybrids. The new hybrid system enables high performance powered by electricity only. A modular system of building blocks provides manufacturers with full flexibility. T

In parallel with its hybrid drive, ZF is working on improving purely electric drivelines. .

The ‘Flying Carpet 2.0’ predictive chassis uses comprehensive sensors and smart algorithms to control suspension, braking, and steering systems. This largely decouples the vehicle superstructure from road unevenness and the dynamic effects of driving.

Its comprehensive complete systems include sensors and the ZF ProAI central computer in a range of performance levels. This makes ZF solutions scalable, flexible, and adaptable to a variety of market segments.

The Group has also launched the #MobilityLifeBalance initiative. It uses a wealth of facts to demonstrate how today’s traffic reality has gone out of balance with consumers’ mobility requirements. And it shows how technical solutions can help restore that balance.

All this action should keep vistors very busy.