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BMW

BMW iX SAV EV with 435 mi Range, Personal Assistant & More Efficency

January 29, 2025

BMW unveiled a new and improved version of the iX Sports Activity Vehicle (SAV) that extends range, enhances performance, and refines its unmistakable design. Already

BMW Expands into M Mixed Reality Merging Physical & Virtual Worlds

October 3, 2024

The BMW Group is expanding its revolutionary driving experience with BMW M Mixed Reality, which breaks down the boundaries between the physical and virtual worlds

Over 7 Million BMW’s Produced in SC Spartanburg Plant Opens for Pressing X3 & EVs

June 23, 2024

Celebrating 30 years of production, BMW Group Plant Spartanburg in South Carolina, USA, has opened its state-of-the-art press shop, as it prepares for the launch

BMW X3 Offers Digtizalization, iDrive & Semi-Automated Driving & Parking Options

June 19, 2024

Boasting greater sporting appeal, visual impact, and versatility than ever, the all-new 2025 BMW X3 retains its place as the dynamic choice for everyday use, weekend

BMW M5 Touring (Sort of Station Wagon) Coming to America

April 7, 2024

The prototypes are carefully disguised, but the camouflage cannot completely conceal their character as elite high-performance vehicles. The seventh generation of the BMW M5 has

BMW Envisions Neue Klassee X as Future SAV with 3D LEDs in Sedan & SUV

March 24, 2024

BMW Group Vision Vehicle provides a first glimpse of the Neue Klasse as an SAV: The BMW Vision Neue Klasse X brings the aesthetics, technology,

Electric Mini Cooper — Classic Trim with Self-Parking

February 18, 2024

The fully electric MINI Cooper combines a modern, ecological drive with brand-typical driving pleasure. Like the entire new MINI model family, the MINI Cooper E

@CES BMW Shows Digital Mobilization: Remote Driving, Personal Assistant, Games & AR

January 8, 2024

BMW’s presence at CES 2024 is dedicated to the digital customer experience. The company will present new infotainment features for its current model line and

BMW/MINI OS System 9 Features 3D Maps with Buildings & Lighting

December 19, 2023

The BMW Group is set to revolutionize the in-car navigation experience with the launches of new models with BMW/MINI Operating System 9 featuring an all-new

BMW Celebrates 25 Years in Silicon Valley: Vision Neue Klasse, IPA, Batteris & More

December 10, 2023

The BMW Group Technology Office USA is celebrating 25 years in Silicon Valley with an event featuring immersive workshops, exclusive technology demonstrations, and exciting mixed

Self-Driving Level 3 Almost All Autonomous Driving Coming the BMW 7

November 12, 2023

Level 3 highly automated driving, which allows drivers to take their hands off the steering wheel and temporarily divert their attention away from the road,

Fuel Cell BMW iX5 Hot-Weather Test in Action Around the World

September 11, 2023September 10, 2023

The vehicles in the BMW iX5 Hydrogen pilot fleet, which launched in February this year, have completed an intensive round of hot-weather testing in the

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