Drivers on Road More & Not Disinfecting Against COVID-19

Leveraging Byotrol24™ technology, Turtle Wax’s new Multi-Purpose Cleaner & Disinfectant spray is an EPA-registered cleaner and disinfectant with 24-hour surface sanitizing action that disinfects over 99.9% of germs and keeps surfaces sanitized for a full 24 hours with only one application. The Turtle Wax Multi-Purpose Cleaner & Disinfectant removes dirt, stains and odors, prevents mold and mildew for seven days, and won’t harm or discolor auto interiors as it contains no bleach or alcohol.

Turtle Wax recently conducted a survey amongst U.S. drivers to understand the shift in driving and interior car cleaning habits amid COVID-19. While there is heightened concern around keeping the interior surfaces of their car clean, many drivers have not increased the number of times they clean their car nor use the right products to kill germs, leaving drivers and passengers susceptible to illness. Key findings from this survey include:

  • More Time on the Road: 65 percent are using their cars almost every day.
  • Car Cleanliness Concerns: 47 percent are more concerned with cleaning the interior of their car(s) today than before COVID-19. This number increases to 73 percent among those who are driving more frequently now than prior to COVID-19.
  • Being Prepared: 63 percent feel it is now important to bring car cleaning products in the car in the midst of COVID-19.
  • Cleaning Less: 59 percent are cleaning their car’s interior about the same or less frequently than before the COVID-19 pandemic.
  • Choosing the Wrong Solution: 52 percent think household wipes are effective to clean their car’s interior, but household wipes are ineffective in eliminating germs and could harm the car’s interior surfaces.

The Solution: Turtle Wax® Multi-Purpose Cleaner & Disinfectant
With holiday travel around the corner, Turtle Wax® Multi-Purpose Cleaner & Disinfectant is a worry-free safeguard against germs in your car while on the go. It also keeps surfaces sanitized for a full 24 hours with only one application of its scientifically proven, long-lasting cleaning formula. Turtle Wax® Multi-Purpose Cleaner & Disinfectant removes dirt, stains and odors, prevents mold and mildew for seven days, and does not discolor auto interiors as it contains no bleach or alcohol. Additionally, this new Multi-Purpose Cleaner & Disinfectant spray is non-corrosive, has no harsh chemical smell and can be used without gloves.

“We are thrilled to be working with a fantastic partner like Turtle Wax who can bring our germ-killing technology into the automotive segment,” said Mark Robertson, president, Integrated Resources International LLC. “Germs are everywhere, and we don’t often consider the infection risk when stepping into our own vehicles. Together, we can provide drivers with the peace of mind knowing that they are now protected.”

Turtle Wax® Multi-Purpose Cleaner & Disinfectant is available for purchase nationwide at Walmart.com and at select Walmart locations. More information on Turtle Wax® Multi-Purpose Cleaner & Disinfectant can be found on www.turtlewax.com and additional details on the germ-fighting technology from Byotrol24™ can be found by visiting www.byotrol24.com.

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