Zubie powers contextual analytics

zubiefullOBD-II port device and software service, Zubie announced a suite of contextual analytics features that deliver deeper insights around driver behavior and profiles.

The new capabilities announced by Zubie  will be available for users and enterprise partners in the coming months and consist of three components:

  •  The Place Match feature uses driving patterns to automatically identify frequent destinations such as work, home, school, etc.
  • The Driver Match feature uses past driving activity and phone-based user location to infer the driver for each trip in a multi-car, multi-driver family or small business fleet.
  • Speed analytics incorporate actual posted speed limits from roadways ranging from highways to local roads, and provide visual summaries of major and minor speeding relative to the limits.

The Zubie news release claims that the added elements offer a more complete picture of driver activity. This in turn enables more accuracy in assessing driver behavior, and provides insurance carriers as well as enterprise fleet customers with more valuable insights into risk and driver safety.

Zubie is committed to ensuring driver privacy and control over their data.  Driving data is only shared with insurance partners with the customer’s explicit consent if the customer chooses to participate in an insurance program or offer.

Zubie is a connected car service focused on making driving safer, easier and less expensive for business enterprises including automotive, insurance, and mobile/telecom operators, as well as consumers and small businesses. The company was formed in 2012, and is headquartered in Charleston, SC, USA.