Hyundai has been touting its Blue Link services for many of its cars that enables services such as remote start, roadside assistance and telematics. Some buyers are perturbed that if they buy keep Blue Link services for one-year, the entire Blue Link system is disabled with a steep fee to reinstate the service, which is a basis of a lawsuit.
Hyundai buyers should be aware that the service after being inactive for a year, renders the hardware inoperable and requires new hardware with installation for $500 to reactivate the service, lowering the resale value of the car.
New Hyundai cars come with one year trial Blue Link, a lawsuit “Guy Coss v. Hyundai Motor America,” alleges that Hyundai failed to inform car buyers that the Blue Link system is disabled if inactive for more than one year and to reactivate the system an owner will need new hardware at a minimum cost of $500. The original wording stated that after the subscription expired there would be a “small connection fee”.
The plaintiff, who bought a 2012 Hyundai Sonata Hybrid received a notice on January 7, 2015 from Hyundai notifying owners of its Blue Link vehicles whose Blue Link subscriptions were inactive for more than one year, that “If you do not reactivate your Blue Link services by January 28, 2015, your current Blue Link system in your vehicle will be permanently disabled.”
Hyundai further informed owners that the system could be reactivated, but it would require new hardware by a Hyundai dealer at minimum of $500 to replace the Blue Link unit in addition to the new subscription fees.
The lawsuit accuses Hyundai of threatening to permanently disable the Blue Link system and render the hardware useless, thereby causing a loss of value of the vehicles.
The complaint alleges Hyundai violated its contract because the window sticker the Blue Link system was a standard feature on affected vehicles.
We recently looked at the fees for Blue Link for a new Hyundai vehicle. Unlike GM’s OnStar which gives owners five-years basic service for remote start features, the Remote Package and the Blue Link app requires a “Blue Link Subscription.” We also found a different pricing structure when the Blue Link service was announced. Scrolling through the Hyundai website, it was very difficult to figure out the exact pricing for Blue Link.
On the Blue Link page it states “Features, specifications, and fees vary by subscription plan and are subject to change.”
Hyundai sent us the current pricing for Blue Link, it is offered in three service packages: Connected Care, Remote and Guidance each cost $99 a year.
- Connected Care package (complimentary for 1-year) $99-a-year thereafter.
- Remote Package (Blue Link Subscription Required) (3-Month complimentary trial package) $99-a-year thereafter.
- Guidance package (3-Month complimentary trial package) $99 a year.
The Hyundai website also states car owners can not buy services a la carte.