Consumers buy big Trucks/SUVs for Cargo, Utility & Family + Dogs
Even with increased awareness of the dangers of gas burning creating 20 lbs of CO2 per gallon of gas, Americans continue to buy light trucks,
Research
92% of Drivers Use Phones & Get C Grades in Safe Driving in America
Just in time for Distracted Driving Awareness Month, we have a new report from EverQuote finding that the majority of drivers in the United States
New Study Shows Connected Cars Can Be Super Heroes: Saving Lives & the Planet
Bosch published the results of study that calls the connected car in 2025 that saves lives and prevents accidents: a super hero. Bosch and Prognos
Americans want self-driving connected car tech but are afraid of fully autonomous
The Automobile Club reports that a majority U.S. drivers want autonomous technologies in their next vehicle, but they are still afraid of fully self-driving cars.
Older Drivers 65+ look for ADAS safety tech when buying cars
Older drivers are increasingly comfortable with and recognize the benefits of active safety technology, but they are still reluctant to relinquish total control to an
75% are afraid of self-driving cars
A new report from AAA reveals that the majority of U.S. drivers seek autonomous technologies in their next vehicle, but they continue to fear the
Premium car owners want Wi-Fi but like public Wi-Fi hotspots
Wi-Fi hotspots is car is very “hot” topic. Chevy, recently, launched unlimited Wi-Fi hotspot data for $20 a month. Ford will be offering Wi-Fi hotspots
Millennials trust online reviews and are the worst distracted drivers
Millennials have a precarious relationship with cars. Many claim that they don’t need cars, although a new study shows that they buy used cars. Once
Buyers want online inventory, specs and prices / cars need navigation / mtgs @MWC
A survey from the In-Vehicle UX (IVX) group at Strategy Analytics shows consumer interest in vehicle purchasing research online. Strategy Analytics analysts have also reported
Connected car drivers like immediate telematics help and are willing to pay for it
Strategy Analytics reserached consumer interest in telematics and remote vehicle management services. The in-Vehicle UX(IVX) group found that telematics services aren’t only desired in luxury
More consumers accept electric vehicles with competitive market by 2025
There have been two reports recently on electric cars. Bosch reports more consumers are interested in electric vehicles. A separate report from Navigant Research predicts
Four-cylinder cars rule, are powerful & popular
Fuel economy and four-cylinder vehicles now rule the road. Experian’s latest Market Trends and Loyalty report shows that those smart and savvy four-cylinder vehicle,for the